Balance your resources and manage crowd sourcing by asking which tools are appropriate in solving your problem. Define what people look for in those channels. Startups and small businesses are reversing the approach and utilizing traditional resources last… The burgeoning field of social entrepreneurship is experiencing ...
The inaugural Social Media Leadership Awards drew the attention of many innovative and meaningful applications for social media. From hundreds of submissions to each category, champions and corporate leaders alike came together in an unparalleled collaboration of social media best practices to ...read more
It has been one year since The Vanguard Group, Inc., one of the largest investment management companies in the world, first utilized CEO, Bill McNabb to interact with and gain insights from clients through social media platforms. Vanguard was the first in the ...
We live in a connected world where 1.5 billion people communicate using social technologies and 5.2 billion use mobile devices. With this power, consumers can both create and destroy countries (12 countries of the arab spring), industries (newspapers) and companies (Blockbuster, Kodak, and ...
Even in an era with heightened customer expectations and a sense that brands are increasingly pressured to answer almost instantaneously, a number of brands are excelling in customer service. A number of those organizations, whether in regulated industries or within areas rather ...read more
Most employees in the financial industry don’t have the individual agility of communicating via digital and social media sites to share industry-related opinions or news. Any information being disclosed by an employee or on behalf of the institution cannot swiftly make it ...read more
The Center for White Rose Studies earned international media attention for its award-winning submission to the Social Media Leadership Awards. The Center for White Rose Studies has integrated profound approaches through social media to document and seek further understanding of the anti-Hitler resistance ...read more
Girl Scouts of the USA, a youth organization for girls in the United States and American girls living abroad, just celebrated a win as Overall Grand Champion and Nonprofit Category Champion at the 2012 Social Media Leadership Awards. Organizations entered case studies or ...read more
Category Champions | 2012 Social Media Leadership Awards, Organized by Knowledge@Wharton and Social Strategy1, Sponsored by Ernst & Young
All finalists that were invited to attend this year’s event demonstrated innovative and meaningful applications for social media. Winners were chosen based on their scores from the listed criteria: To what extent does this entry meet its stated objective? To what extent was this ...read more
As the inaugural Social Media Leadership Awards draws near, finalists and corporate leaders alike gear up to witness an unparalleled collaboration of social-minded professionals. All workshops will hit on key points that beg to be addressed in regards to social transformations in ...read more